The smart lock allows users to lock and unlock doors using their smartphones. Among these, "SADIOT LOCK" was born from the fusion of the expertise of "Minebea Showa," a comprehensive lock manufacturer that has contributed to Japan's security for over 100 years, and the advanced technology of "Minebea Mitsumi," a global leader in precision components.
Roseau Pensant has been involved since the launch of SADIOT LOCK, providing consistent support in business planning, brand identity (BI) development, e-commerce website development and operation, photo and video production, sales channel strategy, influencer collaboration initiatives, and web advertising management. This contributed to generating strong demand in the initial launch phase.
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